There are currently an estimated 800 million active users on Facebook. Over 70% of these users actively engage with Facebook applications with over 20 million Facebook apps being installed every day.Now that social networking has become embedded in the fabric of everyday life for millions of travelers, hotel brands and properties need to find ways to leverage this opportunity to engage potential customers and drive reservations.
SocialBooker is a social media reservation platform for hotels specifically optimized for Facebook’s Social Graph. SocialBooker is a complete platform that can be easily customized to integrate into your existing hotel central reservation system, while harnessing the viral capabilities inside the Facebook network to maximize sales, build customer loyalty, lower distribution costs and deliver improved customer service.
Much more than a mirror of your web site’s reservation system, SocialBooker uses the latest iFrame technology to seamlessly integrate within your property or hotel group’s Facebook Fan Page, providing access to a user’s profile data and user analytics. This is true social commerce, leveraging the Facebook social graph API to deliver a more personalized, friend-recommendation-driven hotel reservation system.
SocialBooker – Powering the Next Generation of Hotel Reservations on Facebook
There are currently an estimated 800 million active users on Facebook. Over 70% of these users actively engage with Facebook applications with over 20 million Facebook apps being installed every day.Now that social networking has become embedded in the fabric of everyday life for millions of travelers, hotel brands and properties need to find ways to leverage this opportunity to engage potential customers and drive reservations.
SocialBooker is a social media reservation platform for hotels specifically optimized for Facebook’s Social Graph. SocialBooker is a complete platform that can be easily customized to integrate into your existing hotel central reservation system, while harnessing the viral capabilities inside the Facebook network to maximize sales, build customer loyalty, lower distribution costs and deliver improved customer service.
Much more than a mirror of your web site’s reservation system, SocialBooker uses the latest iFrame technology to seamlessly integrate within your property or hotel group’s Facebook Fan Page, providing access to a user’s profile data and user analytics. This is true social commerce, leveraging the Facebook social graph API to deliver a more personalized, friend-recommendation-driven hotel reservation system.
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SocialBooker allows hotels to market beyond the consumer, to their fans friends, casting a much wider potential viral net from which hotels can grow their active user base quickly and cost effectively. SocialBooker is a Facebook Hotel Reservations app designed specifically for Hotel groups and properties to allow for seamless booking transactions directly within a Facebook Fan Page. The application allows you to monetize your Facebook Fan-base where they live, work, and play, rather than sending them outside to your web site’s booking engine. Extend your hotel sales staff and marketing distribution and add a Facebook reservation tab to your Fan Page. SocialBooker is designed with full functionality and same great usability for mobile devices including iPad, iPhone, Android, and tablets. More info …
Create an entirely new hotel distribution channel based on Facebook’s social underpinnings. Tap into the viral powers of Facebook by allowing friends, work groups, corporate clients or even conference organizers to take full advantage of Facebook’s Social Graph and connect and share travel plans in unprecedented ways. Deliver a more personalized, social, and viral hotel reservations experience with friend recommendations, Wall posts, and “Like” button integration, all leveraging Facebook’s newsfeed technology to spread your message. Turn fans into brand evangelists, or influencers, who in turn promote the hotel, packages and rooms to their friends and family directly via Facebook’s Newsfeed.
Customize your hotel marketing messages along the booking path to the user for a personalized, branded hotel reservation experience. With multiple pre-formatted skin designs and the ability to create custom designs via CSS templates, your SocialBooker app provides the ability to integrate using narrow or wide frames featuring more navigation controls within your Facebook tab. Packages and Specials can be offered using ‘Flash Sale’ functionality, providing last minute or time sensitive sales capabilities. Capture hotel reservations directly via your Facebook Fan Page’s Wall thru a unique calendar-booking module without the user leaving the Facebook Wall. Launch special promotional offers with unique QR code on receipt for easy on-site verification and redemption. SocialBooker provides multi-currency support, as well as PCI compliant encrypted credit card transactions, to meet the diverse nationalities and payment preferences of Facebook members.
Used in conjunction with our Facebook Enterprise Management Solution, SocialPromoter, easily manage SocialBooker implementations for any size of hotel group. Generate real-time reports and gain valuable insights into your audience, and their interactions with your booking engine. Workflow processes allow you to easily employ approval processes, scheduling of content, Wall monitoring, and spam filtering.